JAKARTA — Samsung discounts at its official store are drawing attention from gadget hunters. The Galaxy S26 Ultra, Galaxy Watch 8, Galaxy Buds 4 Pro, and even a 65-inch TV have all landed on a discount list that, according to TechRadar, has rarely looked this low since Black Friday.
The timing lines up with Amazon’s Prime Day promo wave, but Samsung is trying to steal the spotlight through its own official store. Not just phones. Smartwatches, premium earbuds, and high-end TVs all got new prices that are easier on the wallet.
Galaxy S26 and new accessories get price cuts
On the phone side, the Galaxy S26 Ultra stands out most. TechRadar says the device gets a direct discount of around $350 at the Samsung Store, bringing its starting price down to about $949. A trade-in option can cut the price to as low as $720, although TechRadar editors note that past trade-in offers were sometimes even more aggressive.
Other models in the same family are discounted too. The Galaxy S26 gets a direct $200 cut, while the Galaxy S26+ is said to drop by $300. For readers considering an upgrade from an older phone, this matters: Samsung rarely gives a new series this much pricing room so soon after launch.
On the accessory side, the Galaxy Buds 4 Pro gets a $40 discount. That number is smaller than the phone cuts, but it still stands out because the product is only a few months old. TechRadar gave the earbuds a 4.5 out of 5, citing head gestures, smart ambient mode, and active noise cancellation that it described as very strong.
Galaxy Watch 8 and Watch Ultra join the list
Samsung is also lowering the price of the Galaxy Watch Ultra by $200. This watch is not for everyone. It is heavier, its battery is said to last up to 100 hours, and its design is clearly aimed at active users such as hikers and triathletes. Trade-in can bring the price down by as much as $250.
The Galaxy Watch 8 is just as interesting. For both Bluetooth and LTE models, Samsung is offering a direct $120 discount or trade-in savings of up to $200. TechRadar highlighted the accuracy of its health and activity tracking, along with AI features that make the package feel more complete. In the smartwatch market, that mix matters. People do not only want a nice screen. They also want clean data and a battery that does not give up too soon.
For Samsung users, offers like this feel more practical. The ecosystem locks devices together. Earbuds, watches, and phones work more smoothly when used as a set. So even if one product looks expensive at first, the value often becomes clearer once everything is connected.
Samsung TV discounts are the big card this season
The most aggressive cuts are on TVs. Samsung is offering a $300 discount on the R85H Micro RGB 4K Smart TV, 65 inches, a newer model said to work well for watching the World Cup thanks to its bright colors and built-in AI engine. For buyers in the US, a discount like this stands out, since Micro RGB technology still feels premium and has not been heavily discounted in many places.
Then there is the S95H, the successor to the S95F, which TechRadar ranked among the best TVs of 2025. The model brings a QD-OLED panel, updated AI processing, and a picture-frame design with built-in bezels. A full review is not out yet, but the early price drop is already catching the attention of home theater fans.
Samsung is also pushing the QN80H line, the QH series, and the The Frame Pro 2026. The QN80H offers AI-based picture and audio optimization, SDR-to-HDR upscaling, and Motion Xcelerator 144Hz support. The Frame Pro 2026 still leans into aesthetics, with a matte anti-reflective layer and a Neo-QLED panel that supports a 144Hz refresh rate. For homes that want a screen that is both practical and attractive, this has a clear audience.
Why these offers matter for buyers
Promotions like this matter because Samsung usually does not offer big discounts across so many product lines at once. When one phone series is cut, TV prices often stay firm. When TVs are discounted, newer accessories often remain expensive. This time is different. Samsung has lowered prices across multiple products at once, giving buyers more room to compare.
In Indonesia, the direct impact still depends on official availability, taxes, and distribution channels. Even so, this kind of promotion remains a useful reference. Readers waiting for global prices to ease can see the direction of the market: when the newest series starts to soften, which products enter the clearance cycle, and when older stock gets pushed out at friendlier prices.
Android Authority, which also tracked other Amazon promotions, found a similar pattern in a 65W accessory that was cut to $19.77, its lowest price since Black Friday. That means this promo season is not only about Samsung. Discount pressure is moving through the wider device ecosystem. Chargers, cables, earbuds, and tablets are all getting pulled down too.
For readers, this is the moment to think through needs, not just chase a big number. If you want a flagship phone, check whether the trade-in really makes sense. If a smartwatch is the target, see whether the health features and battery life fit your daily routine. For TVs, match the screen size to the room and the way you watch. A large discount can still turn into a bad buy if the specs do not fit.
And one thing changes fast: stock. TechRadar notes that some S95H sizes are already sold out, especially the 55-inch version. That is the classic sign of a major promo. Prices fall. Products disappear. Wait too long, and the only options left may be the wrong color or a size that does not suit your room.
Short summary:
1. Samsung discounts at the official store cover the Galaxy S26, Watch 8, Buds 4 Pro, and several new TVs.
2. The biggest cuts are on the Galaxy S26 Ultra and the S90F TV, with discounts said to beat Black Friday pricing for one model.
3. This promo also shows where Samsung prices are headed: flagship phones are easing, premium TVs and accessories are moving lower, but stock is running out fast.
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