Netflix Rises After Wolfe Lifts Target To $95
Rose nearly 3% Tuesday after Wolfe Research lifted its price target to $95 from $84 and kept an Outperform rating. The move came as the company was reported to…
NEW YORK — Netflix stock moved higher Tuesday after Wolfe Research raised its price target on the shares to $95 from $84 and kept an Outperform rating. The stock closed up nearly 3%, putting it on track for a sixth straight week of gains.
The move came as Netflix was reported to be considering a broader role in streaming distribution, including the possibility of hosting rival services on its platform. The New York Times said the company is weighing additions such as Comcast’s Peacock and Fox One, though sources cited in the report said no deal is imminent.
Koyfin data showed a 12-month average price target of $93.66, which implies nearly 14% upside from the last close. Wolfe’s new target sits slightly above that level.
Netflix stock draws support from Wall Street
Wolfe Research analyst Peter Supino said in a Tuesday note that the timing of new content releases helped explain softer second-quarter subscriber and engagement results. He added that the third-quarter content slate looks stronger and that live programming appears to be adding value.
That call matters because Netflix has stopped reporting quarterly subscriber numbers. Investors now lean on other signs, including engagement and guidance, to judge the company’s momentum. When those signals improve, the stock tends to react fast. When they weaken, the share price gets hit just as quickly.
Netflix reported second-quarter results in July that were largely in line with Wall Street expectations. But the company narrowed its revenue forecast for the current fiscal year to between $51 billion and $51.4 billion, down from an earlier range of $50.7 billion to $51.7 billion. Shares fell more than 7% in the trading session after that report.
Why the latest Netflix stock move matters
The latest upgrade also lands against a bigger strategic question. Netflix is seeking to compete with Alphabet’s YouTube and Roku to become a one-stop shop for TV content, according to the report. The New York Times said the company is considering whether it would absorb third-party content into its own service, as in the YouTube-Peacock deal, or act more like a retailer in the mold of Amazon’s Prime Video.
Over the last year, Netflix has shifted from being a builder to being open to buying, the report said. Its pursuit of Warner Bros. Discovery was described as a clear signal of that change, while management has said the strategy aims to expand its movie-studio business and strengthen its portfolio of franchises and intellectual property as streaming competition intensifies.
Wall Street remains broadly upbeat. Of the 52 analysts covering Netflix, 38 have a buy or strong buy rating, according to LSEG data. That leaves the stock with support from both price-target revisions and a market that still sees room for gains if engagement and content momentum keep improving.
Netflix is likely to post stronger results in the second half of this year and issue solid guidance for 2027 as it leans more into live TV, Wolfe Research said, a call that now gives traders a fresh benchmark to watch into the next earnings stretch.
